CROSS - STITCH

TYPOGRAPHY • PRINT 

CLAY IS A BRAND WHO'S GOAL IS TO EDUCATE USERS ABOUT THE CONNECTION BETWEEN THEIR PERSONALITY AND MENTAL HEALTH BY DESIGNING AN INTERACTIVE EXPERIENCE THAT NOT ONLY INITIATES SELF-HELP BUT ENCOURAGES SOCIAL CONNECTION BETWEEN USERS WHO HAVE COMPATIBLE PERSONALITIES.  

CROSS-STITCH IS A LO-RES SANS SERIF TYPEFACE. INSPIRED BY THE ART OF EMBROIDERY, THIS TYPEFACE IS ONLY ONE PIXEL THIN IN ORDER TO ACHIEVE AN ELGANT AND CLEAN APPEARANCE.

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